Director of Creative Development
Rich Media + AR/3D R&D + API Development + Video ProductionProduced multi-user, rich-media, multi-million-dollar interactive engagements for top-tier clients like AOL, NBC, and Yahoo. Led creative development for projects with Hulu, Intuit, Wonka, Dole, Nestlé, and Honda Powersports. Directed an 11-person cross-functional team to deliver innovative marketing products, managing third-party collaborations and client relationships to ensure on-time milestone delivery and lifecycle support.
- AOL, NBC, Yahoo, Hulu, Intuit
- Digital Media / Advertising
- Creative Direction, R&D, API Dev, Video
- 11 cross-functional members
- Wonka, Dole, Nestlé, Honda
Conducted R&D for AR, 3D game engines, and mini-games optimized under a 40kb size limit. Created APIs streamlining digital ad production used in over 1,000 campaigns.
- Key Achievement Highlights
Developed video graphics tools for localizing national television campaigns, significantly reducing costs and turnaround time. Delivered a custom social media platform for Intuit, enabling TurboTax users to review products, play games, and access information. Led creative development across multiple Fortune 500 brands while managing third-party collaborations.
